Tag: Digital Business Management

TechWeek Fall 2019 – Mark Your Calendar!

The Digital Business Student Association is proud to host the following hands-on workshops during our TechWeek Fall 2019 at Humber’s Lakeshore Campus. All the sessions will be held in a computer lab, feel free to use Humber’s computers or bring your own laptop!

Shopify

Learn how to setup and run your own e-commerce store using Shopify.

Facebook Ads & Canva

Canva – We will start by covering the basics of Canva – What is Canva, How to use Canva, The importance of Canva & how Canva can be used for business Success. This will be an example of how to leverage FREE online tools to your advantage.

Facebook Ads – Facebook Ads are essential to Digital Marketing Success & Lead Generation in Any company. We will learn how to design a Facecbook Ad Graphic, as well as the back-end targeting technicality that makes a Facebook Ad successful. We will also cover the “do’s” and “don’ts surrounding Facebook Ads.

Video Editing with Filmora 

Strengthen your storytelling skills and learn how to create and edit your own video content for YouTube, Vimeo, Instagram, and Facebook. In this hands-on workshop, you will learn how to merge, split, trim, crop, cut and paste video clips to make your video unique. Improve Saturation and Contrast for a better quality image. Adjust the speed for slow motion effect, or to speed up the action. Rotate the image for unique angles… and so much more. We will download and use the free trial of Filmora, an affordable video editing software.

  • Date&Time: Thursday Sept 19 @ 7:30 – 9:00 PM
  • Delivered by Lauren Ashmore, Video Production Professor and Digital Marketer. Lauren completed her Advanced Diploma in Film and Television Production in 2011 and her Bachelor of Commerce in Digital Business Management  in 2018. She has extensive experience in the video production industry and currently teaches at the School of Media Studies
  • Location: Lakeshore Campus, lab L3014
  • Cost: $5 (ticket sales are final, non refundable)
  • Register online (Eventbrite)

Microsoft Excel 

Two full-day workshops delivered by Isabella Annouza (Microsoft Certified Trainer) 

Beginners: Saturday September 21, 2019 @ 10:30 AM – 4:00 PM.

Intermediate: Saturday September 28, 2019 @ 10:30 AM – 4:00 PM.

This is a hands-on session scheduled in a computer lab, feel free to use Humber’s computers or bring your own laptop

MailChimp

Participants will learn about the importance of email marketing and how to set up their first campaign. We will also walk through the analytics report to better understand campaign performance. This is an introductory level workshop that is recommended to those who have never worked with MailChimp before.

  • Date&Time: Monday Sept 23 @ 6:30 – 8:00 PM
  • Delivered by Irina Gorea, Marketing Manager at Greenloc Environmental Hoarding, Irina graduated from the Digital Business Management BComm program in 2018 and is currently completing her Masters degree at Ryerson University
  • Location: Lakeshore Campus, lab L3012
  • Cost: $5 (ticket sales are final, non refundable)
  • Register online (Eventbrite)

LinkedIn

Learn how to create your professional LinkedIn profile! In this session, participants will work on setting up a marketable profile, building up their network, sending messages to new connections, following companies/ groups and how to participate in them, sharing updates and articles.

  • Date&Time: Tuesday Sept 24 @6:30 – 8:00 PM
  • Delivered by Sheena Ordinario, Placement Advisor, Faculty of Business, Humber College
  • Location: Lakeshore Campus, lab L3014
  • Cost: $5 (ticket sales are final, non refundable)
  • Register online (Eventbrite)

Google Analytics

Learn how to use Google Analytics to track your website’s performance plus some advanced features such as remarketing and e-commerce analytics. There will also be a brief overview of the Google Analytics certification process and how to integrate Google Analytics with Google Data Studio for better reporting..

  • Date&Time: Thursday Sept 26 @6:30 – 8:00 PM
  • Delivered by Martin Perez, Digital Marketing Specialist in the tech sector. Martin has worked with small startups and large multinational companies to achieve their digital growth goals. Recently, Martin worked in a digital agency founded by ex-Googlers providing SEO and SEA services to businesses. Martin graduated from the Digital Business Management BComm program in 2016.
  • Location: Lakeshore Campus, lab L3014
  • Cost: $5 (ticket sales are final, non refundable)
  • Register online (Eventbrite) 

*Please note that ticket sales are final, non-refundable. It is not possible to issue refunds or workshop credits for any reason

Digital Main Street Forum – 2019

The Digital Main Street Forum aims to assist main street businesses in embracing digital technologies to build and grow their operations – from online marketing and leveraging data to better engage your clients, to adopting e-commerce to reach a broader customer base, the Digital Main Street Forum will help you navigate the “Why” and “How To” of embracing bricks and clicks for your business.

When: Friday May 10th, 2019

Where: Toronto City Hall, 100 Queen St W (Council Chambers)

Register for this event (free)

TechWeek 2019: Introduction to Canva + Facebook Ads

The Digital Business Student Association is pleased to announce “Introduction to Canva + Facebook Ads” hands-on workshop as part of TechWeek 2019!

Details of the upcoming workshop:
  • Workshop: Introduction to Canva + Facebook Ads
  • Delivered by:  Vik Joshi, http://www.eprimedigital.com/
  • Date: Thursday March 21, 2019
  • Time: 6:00 – 8:00 PM
  • Location: Lakeshore Campus, Lab L3012
  • Cost: $5 (Please note that ticket sales are final, non-refundable. It is not possible to issue refunds or workshop credits for any reason)
  • Register online (Eventbrite)

Workshop Content:

Canva – We will start by covering the basics of Canva – What is Canva, How to use Canva, The importance of Canva & how Canva can be used for business Success. This will be an example of how to leverage FREE online tools to your advantage.

Facebook Ads – Facebook Ads are essential to Digital Marketing Success & Lead Generation in Any company. We will learn how to design a Facecbook Ad Graphic, as well as the back-end targeting technicality that makes a Facebook Ad successful. We will also cover the “do’s” and “don’ts surrounding Facebook Ads.

* Non-Humber students – Please bring your own laptop for the workshop.

TechWeek 2019: Building an e-Commerce Store with Shopify

The Digital Business Student Association is pleased to announce “Building an e-Commerce Store with Shopify” hands-on workshop as part of TechWeek 2019!

Details of the upcoming workshop:
  • Workshop: Building an e-Commerce Store with Shopify
  • Delivered by: Amanda Rice (LinkedIn) & Prabhavi Vashisht (LinkedIn)
  • Date: Wednesday March 20, 2019
  • Time: 6:00 – 8:00 PM
  • Location: Lakeshore Campus, Lab L3012
  • Cost: $5 (Please note that ticket sales are final, non-refundable. It is not possible to issue refunds or workshop credits for any reason)
  • Register online (Eventbrite)

Workshop Details: Do you want to sell products online? In this workshop we will help you build your online business from scratch. We will provide a step by step Shopify tutorial for beginners showing the essential tools needed for a successful e-Commerce store. This workshop will guide you towards owning your own e-Commerce business.

* Non-Humber students – Please bring your own laptop for the workshop.

Merve Demir shares her experience as an exchange student from the Netherlands

Hello all,

I’m Merve, an exchange student from the Netherlands (Fontys University of Applied Science). I studied Digital Business Management this semester at the Humber College. I can say this was an amazing adventure for me. First of all I had to get used to the education system here in Canada. The way of working and the culture was different for me. But I have survived and learned a lot. I joined the DBSA team and helped at different cool workshops of it. I think that this is a really helpful activity from the faculty Digital Business Management. For example I helped at a workshop about SEO. Persons from companies came and explained how they use SEO for their company.

Beside school I did a lot of things. I met nice people, traveled and had my first real Canadian cottage weekend. Canada is such a beautiful country. I did a lot of hikes here and explored peaceful places. Before I came to Canada I heard stories about the kind Canadians, but I was wondering If it was true. And I can say the Canadians are the best!! When I was struggling with my friend Google Maps, a random woman asked me If everything was fine with me, because I was looking confused. Or that random people were talking to me while I was going to Down Town in the Streetcar. This wouldn’t happen back home.

Unfortunately this experience came to an end. I have to say goodbye, but I had a great time and went out of my comfort zone. Canada, I see you soon!

Keith Crooc shares his Study Abroad experience at Aarhus, Denmark

On August 9, 2017, I arrived to the place that I would call my home for the next couple of months.
Aarhus, Denmark was a welcoming city that was full of life. The school I attended, Business Academy Aarhus, helped create a Study Abroad experience something I would never forget. They introduced me to an amazing group of friends (who were also abroad students) that I would still keep in contact with and miss to this very day. Business Academy Aarhus also brought a new style of learning in the “Digital Concept Development” program, which encouraged diversity and teamwork. We would work on 3 major projects that were provided by different businesses. The business would then brief us on a particular situation that they would like to improve. We were to form a team to take on the challenge and create a unique digital solution to present to executives who work for the business. The instructors were very involved in the entire process by providing more than just a lecture, they would also provide mentorship and give advice on how to approach challenges. Our digital solutions would then go towards an individual portfolio that we would have to create and present in an interview with our instructors as a final examination. During the interview, we would discuss how we incorporated concepts we learned in class to our solutions, and justify the application of each them. The Digital Concept Development program gave me the chance to showcase my passions for the digital industry and apply the skills that I have been learning over the years.

Studying in Aarhus was a very exciting and refreshing experience. It was a step out of my comfort zone, going into a new school, new culture and new people. But it is a step that I am so happy I took. I hope to one day have a reunion with the place I still consider my home and catch up with all the wonderful people I got to meet. Watch this video I made about my trip!

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Join CFE & IGNITE For The First Ever LinkedIn Local

Please see below from the CFE:

We’re bringing out some of the best LinkedIn Talent and Leaders on November 15th for a dynamic and engaging event where everyone will have the opportunity to network with LinkedIn celebrities, industry professionals, startup developers, and other avid, like-minded students!
Featuring a Speaker Panel that includes LinkedIn Top Voices and Influencers such as Swish Goswami, Spencer Turbitt, Alyx Parks, and Nicole Athanasopoulos!
Thursday, November 15th @ 6 PM
Lakeshore Campus (G Building)

Register Now