TechWeek Webinar: Building an e-Commerce Store with Shopify

The Digital Business Student Association is pleased to announce its second webinar:

Learn how to setup and run your own e-commerce store using Shopify!

In this workshop we will provide a step-by-step Shopify tutorial for beginners showing the essential tools needed to successfully build and maintain an e-Commerce store from scratch.

  • Date&Time: Thursday Nov 21, 2019 @6:00 – 7:00 PM
  • Delivered by Prab Vashisht who recently graduated from our Digital Business Management BComm program. Prab has extensive experience developing and managing websites for small businesses.
  • Location: Online
  • Platform: Zoom, an app is also available at the App store
  • Cost: FREE (ticket sales end Nov 20, 2019 @ 6:00 PM)
  • Register online (Eventbrite)
  • You will receive the link to the webinar details on Nov 20 @ 7:00 PM)

 

Martin Perez shares valuable insights with our students!

Thanks to Martin Perez for sharing his insights with Alex Belen from our Digital Business Student Association during a one-on-one interview after delivering his Google Analytics workshop during our TechWeek events.

Martin graduated from our Digital Business Management BComm program and has been working as a Digital Marketing Specialist. Read the full article here:

Congrats to our DECA winner Devan Shingadia!

Congratulations Devan Shingadia for winning DECA’s case competition at York University on Saturday Nov 2!

Devan is the newly appointed Social Media Strategist for the Digital Business Student Association; he played an integral role in the execution of TechWeek Fall 2019. Congratulations from all of us! We are extremely proud of you!

TechWeek Webinar: Introduction to Facebook Ads

The Digital Business Student Association is pleased to host their first TechWeek Webinar: Facebook Ads!

Facebook Ads are essential to Digital Marketing success & lead generation. In this webinar, we will learn how to design a Facebook Ad graphic, and explore the back-end targeting technicality that makes a Facebook Ad successful. We will also cover the do’s and don’ts surrounding Facebook Ads.

  • Date&Time: Thursday Nov 7, 2019 @7:00 – 8:00 PM
  • Delivered by Vik Joshi, Digital Marketing specialist and Social Media strategist. Vik graduated from the Digital Business Management BComm program in 2016.
  • Location: Online
  • Platform: Zoom, an app is also available at the App store
  • Cost: FREE (ticket sales end Nov 6, 2019)
  • Register online (Eventbrite)

Digital Main Street Forum – 2019

The Digital Main Street Forum aims to assist main street businesses in embracing digital technologies to build and grow their operations – from online marketing and leveraging data to better engage your clients, to adopting e-commerce to reach a broader customer base, the Digital Main Street Forum will help you navigate the “Why” and “How To” of embracing bricks and clicks for your business.

When: Friday May 10th, 2019

Where: Toronto City Hall, 100 Queen St W (Council Chambers)

Register for this event (free)

TechWeek 2019: Building an e-Commerce Store with Shopify

The Digital Business Student Association is pleased to announce “Building an e-Commerce Store with Shopify” hands-on workshop as part of TechWeek 2019!

Details of the upcoming workshop:
  • Workshop: Building an e-Commerce Store with Shopify
  • Delivered by: Amanda Rice (LinkedIn) & Prabhavi Vashisht (LinkedIn)
  • Date: Wednesday March 20, 2019
  • Time: 6:00 – 8:00 PM
  • Location: Lakeshore Campus, Lab L3012
  • Cost: $5 (Please note that ticket sales are final, non-refundable. It is not possible to issue refunds or workshop credits for any reason)
  • Register online (Eventbrite)

Workshop Details: Do you want to sell products online? In this workshop we will help you build your online business from scratch. We will provide a step by step Shopify tutorial for beginners showing the essential tools needed for a successful e-Commerce store. This workshop will guide you towards owning your own e-Commerce business.

* Non-Humber students – Please bring your own laptop for the workshop.

Merve Demir shares her experience as an exchange student from the Netherlands

Hello all,

I’m Merve, an exchange student from the Netherlands (Fontys University of Applied Science). I studied Digital Business Management this semester at the Humber College. I can say this was an amazing adventure for me. First of all I had to get used to the education system here in Canada. The way of working and the culture was different for me. But I have survived and learned a lot. I joined the DBSA team and helped at different cool workshops of it. I think that this is a really helpful activity from the faculty Digital Business Management. For example I helped at a workshop about SEO. Persons from companies came and explained how they use SEO for their company.

Beside school I did a lot of things. I met nice people, traveled and had my first real Canadian cottage weekend. Canada is such a beautiful country. I did a lot of hikes here and explored peaceful places. Before I came to Canada I heard stories about the kind Canadians, but I was wondering If it was true. And I can say the Canadians are the best!! When I was struggling with my friend Google Maps, a random woman asked me If everything was fine with me, because I was looking confused. Or that random people were talking to me while I was going to Down Town in the Streetcar. This wouldn’t happen back home.

Unfortunately this experience came to an end. I have to say goodbye, but I had a great time and went out of my comfort zone. Canada, I see you soon!

MS Excel Workshop Winter 2019 (Intermediate)

The Digital Business Student Association is pleased to announce “Microsoft Excel Workshop” as part of TechWeek 2019!

Details of the upcoming workshop:
  • Workshop: Excel Part 2 (intermediate)
  • Delivered by: Isabella Annouza (Microsoft Certified Trainer) 
  • Date: Sunday Feb 10, 2019
  • Time: 10:30 AM – 4:00 PM (includes 30 minutes lunch break – bring your own lunch)
  • Location: Lakeshore Campus, lab L3012
  • Cost: $10 (Please note that ticket sales are final, non-refundable. It is not possible to issue refunds or workshop credits for any reason)
  • Register online (Eventbrite)
Below are the concepts that will be covered. There will be manuals available for students to borrow and share during the workshop, and the data files will be available on a shared drive that will be provided.

 Workshop Content: Microsoft® Office Excel® 2016 Part 2 (Intermediate) 

Overview: 

Whether you need to crunch numbers for sales, inventory, information technology, human resources, or other organizational purposes and departments, the ability to get the right information to the right people at the right time can create a powerful competitive advantage. After all, the world runs on data more than ever before and that’s a trend not likely to change, or even slow down, any time soon. But with so much data available and being created on a nearly constant basis, the ability to make sense of that data becomes more critical and challenging with every passing day. You already know how to get Excel to perform simple calculations and how to modify your workbooks and worksheets to make them easier to read, interpret, and present to others. But, Excel is capable of doing so much more. To gain a truly competitive edge, you need to be able to extract actionable organizational intelligence from your raw data. In other words, when you have questions about your data, you need to know how to get Excel to provide the answers for you. And that’s exactly what this course aims to help you do.

This course builds upon the foundational knowledge presented in the Microsoft® Office Excel® 2016: Part 1 (Second Edition) course and will help start you down the road to creating advanced workbooks and worksheets that can help deepen your understanding of organizational intelligence. The ability to analyze massive amounts of data, extract actionable information from it, and present that information to decision makers is at the foundation of a successful organization that is able to compete at a high level.

This course covers Microsoft Office Specialist exam objectives to help students prepare for the Excel 2016 Exam and the Excel 2016 Expert Exam.

Course Objectives:

Upon successful completion of this course, you will be able to leverage the power of data analysis and presentation in order to make informed, intelligent organizational decisions.

You will:

  • Customize the Excel environment.
  • Create advanced formulas.
  • Analyze data by using functions and conditional formatting.
  • Organize and analyze datasets and tables.
  • Visualize data by using basic charts.
  • Analyze data by using PivotTables, slicers, and PivotCharts.

Target Student: 

This course is designed for students who already have foundational knowledge and skills in Excel 2016 and who wish to begin taking advantage of some of the higher-level functionality in Excel to analyze and present data.

Prerequisites: 

To ensure success, students should have completed Microsoft® Office Excel® 2016: Part 1 or have the equivalent knowledge and experience.

Course Content

Lesson 1: Customizing the Excel Environment 

  • Topic A: Configure Excel Options
  • Topic B: Customize the Ribbon and the Quick Access Toolbar
  • Topic C: Enable Excel Add-Ins

Lesson 2: Creating Advanced Formulas 

  • Topic A: Use Range Names in Formulas
  • Topic B: Use Specialized Functions
  • Topic C: Use Array Formulas

Lesson 3: Analyzing Data with Functions and Conditional Formatting 

  • Topic A: Analyze Data by Using Text and Logical Functions
  • Topic B: Apply Advanced Conditional Formatting

Lesson 4: Organizing and Analyzing Datasets and Tables 

  • Topic A: Create and Modify Tables
  • Topic B: Sort Data
  • Topic C: Filter Data
  • Topic D: Use SUBTOTAL and Database Functions

Lesson 5: Visualizing Data with Basic Charts 

  • Topic A: Create Charts
  • Topic B: Modify and Format Charts

Lesson 6: Analyzing Data with PivotTables, Slicers, and PivotCharts 

  • Topic A: Create a PivotTable
  • Topic B: Analyze PivotTable Data
  • Topic C: Present Data with PivotCharts
  • Topic D: Filter Data by Using Slicers