Why Digital Business

It is a business degree with a focus on Information Technology, exploring IT tools and applications to serve business needs and solve business problems. This program provides the essential components of a traditional business degree, plus hands-on learning with a broad selection of cutting edge technology, advanced digital business management & marketing tools.

The program is designed to be completed full-time over 4 academic years (8 semesters). First year students can start in September (Fall) or January (Winter). Core courses are offered in the Fall and Winter. Visit the program page for more information and list of courses.

Meet some of our graduates, learn about their career journey, and connect with them on LinkedIn.

Here are some job titles held by our graduates: Business Analyst & Inventory Planner, Associate Product Marketing Manager, Business Development Analyst, Marketing Technology Specialist, Marketing Coordinator, Digital Marketing Manager, Digital Marketing Analyst, Growth Marketing Specialist, Technology Recruiting Director, Growth Strategist, Customer Experience Manager, Product Manager, Web Developer, Software Development Manager, Product Development Manager, Supply Chain Analyst, Pricing Analyst, Logistics Analyst, Marketing Project Manager, Digital Marketing and Social Media Specialist, eCommerce Specialist, Content Strategist, Manager – Technology Data Analytics and CRM Transformation, Video Content Strategist, Business Process Analyst.

Learn about the Summer work-placement component of our program and hear from our students about their co-op experience.

Explore the hands-on projects, industry connections, and field trips and other activities we work on inside and outside our classroom through our experiential learning platform and learn more about:

  • Applied Projects
  • Guest Speakers
  • Field Trips
  • Learn more about the free access we have to Grow-with-Google Certificates: Google Scholarship
  • Check the Digital Business Management Podcast Network: DigiPod.ca

Connect with students in our program through the DBSA: Instagram, LinkedIn.

Our students share their experience studying abroad for one semester.