Digital Business Management students attend IBM Watson Analytics workshop

Our Digital Business Management students, Christine Hagen and Irina Gorea attended the IBM Watson Analytics Workshop on Nov 16, 2015 and shared the post below with us.

Presenters: Khush Gill & Gandolfo “Randy” Messina (Global Academic Program Leader)


Kush provided the audience with a hand book with step by step instructions on how to use Watson Analytics. He showed us an overview of Watson Analytics and what we can accomplish using this program, which is based on the cloud, so no downloading necessary. We focused our attention on adding data into the program, and learning how to explore, refine, predict and assemble a dashboard. Watson Analytics is very user friendly, and is one of the only programs that allows you to ask it simple questions such as “How do the values of Satisfaction compare by Airline Name”? It is a great tool to use to gain some immediate information on where to focus future marketing efforts, or improve areas of the business.


Randy also has offered students who are interested free access to this product. So, for those students who would still like the opportunity to explore Watson Analytics are more then welcome to contact Randy ( in regards to trying out the program.